Business Writing · Lesson Plan
Making Effective Presentations
Effective presentations come from careful preparation, not improvisation. This lesson teaches students to analyze their audience and expectations, set a clear objective (inform or persuade), sequence information logically, signal transitions between stages, ready their audio-visual aids, and handle the four kinds of audience questions — including the ones they’d rather avoid.
For Teachers
Lesson at a glance
- Topic
- Business Writing
- Grade Level
- Grades 9–12
- Resource Type
- Lesson + Worksheet
- Estimated Time
- 45–60 minutes
- Format
- Lesson + activity
- Materials
- Printable lesson, worksheet, pencils
What Students Learn
Learning objectives
- Analyze an audience and its expectations
- Set a clear objective: to inform or to persuade
- Sequence information logically and signal transitions
- Prepare and check audio-visual aids
- Handle the four kinds of audience questions
Materials
What you’ll need
- Printed lesson and activity (one per student)
- Audio-visual equipment (optional)
- Pencils
Key Terms
Vocabulary
- Objective
- Whether the presentation aims to inform or to persuade.
- Audience analysis
- Working out who is attending and what they want to know.
- Sequence
- The logical order in which information is presented.
- Transition
- A signal that you are moving to the next stage.
- Audio-visual aids
- Slides and other visuals that support the talk.
- Summary
- A brief recap of the main points of a section.
For Teachers
Lesson plan
Estimated time: one 45–60 minute class period.
Lesson sequence
- Know your audience (12 min). Why they’re attending, what they want, what they already know.
- Objective & sequence (12 min). Inform vs. persuade; ordering information logically and signalling transitions.
- Aids & delivery (10 min). Preparing audio-visual aids and recovering smoothly if you lose your place.
- Handling questions (14 min). The four kinds of questions and how to handle each, then a short prep activity.
Assessment
Assess the activity for clear audience analysis, a stated objective, and a logical sequence.
Discussion
Discussion questions
- What should you learn about your audience before presenting?
- How does an inform goal differ from a persuade goal?
- Why signal transitions between stages of a talk?
- What are the four kinds of audience questions?
- How can you politely decline a question you’d rather avoid?
Printable Lesson & Worksheet
Making Effective Presentations — Lesson & Activity
A printable lesson and activity on preparing and delivering effective presentations: audience analysis, objective, sequencing, transitions, and handling questions.
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